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Get More Followers on Your LinkedIn Company Page

July 13, 2012
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 Get More Followers on Your LinkedIn Company Page

Sure, we have all set up our personal profiles on LinkedIn – and these profiles can be a fantastic resource for networking and meeting new people.  But have you set up a Company Page on LinkedIn?  A central presence for your company that doesn’t revolve around any one specific staff member?

LinkedIn Company Pages are similar to Facebook Brand Pages.  If this network fits within your strategy and has members of your target market, you should get a Page set up with detailed company information and links to your website/other social accounts.

For those of you who have already set up a Page, did you know that there is a special LinkedIn button for your website/blog that allows visitors to follow your company?  When referring people to LinkedIn, why not have them follow your company updates rather than sending a personal connection request to only one staff member at your business?

To get your own “Follow Company Button” for LinkedIn, just visit the site here: LinkedIn Company Pages Follow Button

You can choose whether or not you would like a number count to appear, and then simply grab the coding to put on your website, blog, or anywhere else online that you would like to see it!
 

Just a quick note: if you are having trouble seeing the button on your site or blog, try using this coding instead:

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml"> <head> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <title>Untitled Document</title> </head> <body> <script src="//platform.linkedin.com/in.js" type="text/javascript"></script> <script type="IN/FollowCompany" data-id="YOUR ID NUMBER" data-counter="right"></script> </body> </html>
 

Here’s how it looks on our site:

Need help with getting your LinkedIn Company Page or follow button set up?  Give us a call!  We can help get you set up properly on this network, and on many others that you may not have thought about!  When building your presence on social media, it’s important to think about which networks (and which individual components of each network) are most appropriate for your company, aside from just the usual Facebok Page and Twitter account.  We can help!

Until next time,

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