Pinterest Business Pages Are (Finally) Here!
November 14, 2012
tags: pin it button, pinterest brand pages, pinterest business pages, pinterest business stats, pinterest case studies, pinterest convert to business, pinterest for business, pinterest get verified, pinterest new features, pinterest pages stats, pinterest verified, pinterest widgets, social media for business, social media halifax, social media nova scotia, social media services, social media strategy
by Kara Burrows
Pinterest Business Pages
Today Pinterest announced new features, including Business Pages! These pages are free of charge, and they actually don’t appear to be all that different from the regular personal accounts that were available before. Along with these new pages come new terms and conditions, just for businesses.
Convert Your Existing Account
Did you already have a personal account set up that you were using for your business? Not to worry – Pinterest makes it pretty simply and painless to convert your existing account to the new Business Pages.
New Pinterest Widgets
Two new widgets have also been added, making it easier for businesses to incorporate the Pinterest buttons on their websites to increase followers.
The Profile Widget allows you to show 30 of your latest pins right on your website. You can customize your image width and your board height & width.
The Board Widget allows you to show up to 30 of a specific board’s latest pins right on your website. You can customize height & width in the advanced settings for this widget too.
You can also use the Pin It and Follow buttons on your website, of course.
Product manager Cat Lee says that Pinterest is hoping to add more tools and features.
Pinterest Case Studies
Pinterest has also posted some new case studies that you can check out, including information about Jetsetter, Etsy, and Allrecipes. For more information you can also check Pinterest’s Pinterest For Business Board.
In case you missed it – back in October Pinterest also introduced a new website verification feature. This allows you to verify that you own the site on your Pinterest profile. You can access this in your Pinterest Settings. Once verified, users will see a small red check mark similar to the blue check mark that we see next to verified accounts on Twitter. This verification badge helps people find high-quality sources of content.
What do you think about the new changes? Was it worth the wait? We’re hoping to see some data and stats for Pages as soon as possible!
Unit next time,